HOW TO GET MORE 5 STAR REVIEWS ON GOOGLE
How to get your personal Google review link and receive more reviews on your Google Business Profile
VERIFIED REVIEWS MUST BE SUBMITTED DIRECTLY BY THE CLIENT ON GOOGLE
Google reviews must be added by clients directly on Google by leaving a review on a Google Business Profile. To collect more reviews, you would need to provide your clients or partners with a direct link to your Google Business Profile and request a positive review. Clients can also find your Google Business Profile through Google searches.


WHERE DO I FIND MY PERSONAL GOOGLE REVIEW LINK?
Your review link can be found my accessing your Google Business Profile as an administrator or user. A Google Business Profile is created for every loan officer when they are onboarded. If you don’t have user access to your GBP, you can request access from marketing@snmc.com, or request marketing send you your personal Google review link.


WHAT IS THE CURRENT PROCESS AT SNMC FOR COLLECTING GOOGLE REVIEWS?
We help drive positive reviews to our Google Business Profiles through post-close surveys through our Surefire CRM. 24-hours after a loan is funded, a post-close survey is sent on behalf of the loan officer. The survey asks the client “How would you rate my service?” The client is presented with two options (Call-to-Actions):
1) You Did Great
2) Could Be Better.

If “You Did Great” is selected, the client will be directed to Google to leave a positive review. They can choose a star rating and write a comment with the review.

If “Could Be Better” is selected, the client will be redirected to an internal survey form for review by compliance and the management team.

By default, ALL post-close surveys direct clients to the Branch Google Business Profile of the loan officer to leave a positive review. For example, if you are a loan officer working out of the branch in Murray, Utah, your clients would be directed to that Google Business profile to leave the review.

HOW TO SEND POST-CLOSE SURVEYS TO YOUR PERSONAL GOOGLE BUSINESS PROFILE
If you would like your clients to be directed to a personal Google Business Profile through your Surefire CRM post-close surveys, you’ll need is your Regional Manager’s Approval. Once your approval is received, contact your regional marketing coordinator and they can make this change for you.

GOOGLE REVIEWS AUTOMATICALLY SYNC WITH YOUR SNMC WEBSITE
All Google reviews received on your Google Business Profile will automatically be published to your SNMC personal website profile.
